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06 Sept 2025

Kerrykeel's Aoibheann Walsh 'can’t believe' she's landed a spot on The Apprentice

'I can finally share the toughest kept secret of my life - I’m going to on this year's season of The Apprentice,' she posted. 'Yes, me from the hamlet of Kerrykeel, Donegal!'

Kerrykeel's Aoibheann Walsh 'can’t believe' she's on The Apprentice on BBC

Aoibheann Walsh's airing will be on BBC One on January 30 at 9pm

Kerrykeel's Aoibheann Walsh has announced that she will be taking part in The Apprentice on BBC later this month.

Aoibheann owns G&G in Letterkenny, which is described as "Donegal's Straight-talking Boutique for the complete makeover, has developed a groundbreaking patented product SashSó and will go before Lord Alan Sugar as one of the hopefuls.

"I can finally share the toughest kept secret of my life - I’m going to on this year's season of The Apprentice," she posted. "Yes, me from the hamlet of Kerrykeel, Donegal!

"I still can’t believe I made it to the televised finals of the show out of a whopping 80,000 applicants! This journey has been nothing short of amazing, and I’m so grateful for the opportunity and the experience gained.

READ NEXT: Singers Michaela Harkin and Jack Larry to fly the Donegal flag on TG4's Glór Tíre

"For those who know me, you know how passionate I am about my work and the incredible people I meet along the way. I’ve developed a groundbreaking patented product SashSó which I know you will absolutely love. With a little help from Lord Sugar’s investment (did he invest? You’ll have to wait and see!), launching very soon!

"Stay tuned for updates, airing on Thursday, January 30, at 9pm on BBC One and thank you all for your support! Let’s make this journey unforgettable!"

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